- Use cases
- Customer support
Deliver world-class customer support with flexible automation
✔️ Enhance support with AI
✔️ Track potential churn events
✔️ Route and prioritize tickets with ease
Zapier is trusted by over 2.2 million companies worldwide
Productive reps, faster ticket resolution
Give your reps important info from every customer interaction, layered in with AI, so they have the context they need to resolve issues faster.
Unify your customer experience, boost CSAT
Ensure your agents and self-serve systems are informed and personalized so you can roll out the red carpet for your customers no matter what channel they come through.
Support that scales
With Zapier, you can create systems tailored to your business—that way, your customer support processes work well now and in the future.
Automation across every touch point
More info = better support
Give your team access to customer activity like incidents reported, sales deals, and recent purchases so they have all the info they need.
Resolve issues faster
When reps have all of the account info they need, they can diagnose problems and find solutions faster.
Turn signals into action
Use Zapier to instantly identify when customers hit churn markers, and notify your team so they can proactively reach out.
Enhance your churn models
Ensure your data is unified, reliable, and up-to-date. That way, you and your team can turn it into insights that give you the best chance of retaining at-risk customers.
Take a human-first approach to AI
Lean on AI to help your human support team move faster with suggested responses and ready-to-go solutions. Then, let humans do what they do best: Empathize, get to know the customer, and solve problems.
Get ahead of the curve
Start experimenting with AI for your support teams now, and slowly build it into your processes as you grow and discover new use cases in your workflows.
Capture every ticket—no matter where it comes from
Keep your first response times low by dynamically pulling all tickets into a single view—whether they come from chat, email, social, or an internal team.
Stay on top of your SLAs
Use powerful routing, prioritization, and cross-platform visibility to make sure your tickets are getting assigned to the right team without slipping through the cracks.
Ensure consistent quality
Easily check that customer interactions meet your standards. Then, provide feedback to your team to help them (and your CSAT) grow.
Spot opportunities for growth
Keep a pulse on important metrics and identify star performance areas of opportunity across teams. Then, share specific metrics with agents and coach their performance.
Educate your team without losing time in queue
Equip your reps to tackle any question that comes their way by surfacing important changes so they can save time and focus on relevant details.
Communicate changes across complex teams
As your company evolves, so will your support processes. Use automation to relay important info and keep lines of communication open—even with distributed or contracted teams.
Let Support be the voice of the customer
Create workflows so reps and approvers can easily ask questions (and see the response), collaborate on terms, and get approvals seamlessly wherever they work.
Quantify the impact
Quantifying business impact can be one of the most impactful ways to drive action. With better tracking of bug reports and incidents, you can make a case for change and keep your team happy.
Get started quickly with these best-practice templates
No need to start from scratch. In just a few minutes, you can use Interfaces, Tables, and Zaps to create complete solutions and reclaim countless hours of your time.
Build an all-in-one documentation hub that includes a custom chatbot
Respond to product feedback from one place
Centralize support tickets and view them in a Kanban board
Supercharge your support with an AI-powered FAQ bot
Easily receive customer messages and get notified
Collecting customer feedback and gauge their loyalty
CUSTOMER STORY
With Zapier, Support saved time and created a feedback loop with Product
"[With automation], Support now has an ongoing feedback loop with the Product team. They convey customer information from the frontlines, which improves the product and provides satisfaction to our customers."
—Kate Riney, Brand Storyteller, Calendly
Create a seamless—and scalable—customer experience
User-friendly platform
A sophisticated but easy-to-use visual editor means your team can get solutions today—without waiting on IT.
Customizable automation
Use tools like Paths, Filters, and Webhooks to build advanced workflows with ease.
Highest security standards
Zapier is SOC 2 compliant and adheres to the strictest security standards—so you know your customer data is safe.